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Hiring the Best Creative Agency

BTL management, branding, events, advertising are provided by a creative agency. The company orientation towards the marketplace include; production concept, product concept, selling concept and marketing concept.

Production concept; consumers prefer products that are widely available and inexpensive. Product concept, consumers favor the product that offers the most quality, performance or innovation features. customers buy product only if the company aggressively promote/ sell these products this known as selling concept. Finally the marketing concept will focus on needs and wants of the target market and delivering value better than competitors.

Making the firm being known. Marketing objectives of the organization are put together in this document. Managers need to put into consideration the following events. Setting marketing objectives, evaluating opportunities, creating marketing strategies, preparing marketing programs and specify expected results.

Analysis tools for big data. External/self-analysis, strategic position and marketing plan are discussed. customer analysis (segmentation, motivations and unmet needs) competitors analysis, (their performance, image, culture, strengths, and weakness) are the external analysis . Major market trends, key success factors, opportunities and threats, analysis of competitive or improve focus are examples of industrial analysis. Based on the SWOT, the organization can determine how it will achieve its long-term mission/goals this is referred to as strategic posture.

Price advantage/ cost leadership. Quality/ features advantage hence differentiation, marker focused advantage, and TQM advantage ( a value-driven strategy based on continual innovation in price, product, and process) is based on Porter’s and Aaker’s work. The following strategies are based on Porter’s and Aaker’s work, price advantage/ cost leadership.

Branding, this is a process of creating a distinctive name, slogans, symbol, sign or design or combination of all elements that make a product or service to be identifiable.

The role of branding is to improve recognition, building trust among consumers. Improving/ encouraging employees, providing clarity and meeting the organization goals are roles in branding. References are created by strong brands.

online marketing companies The avenues used include Facebook, Twitter, Instagram among others. Though this avenue we can promote a product, give better customer service and have a competitive analysis. Insight into our game with regards to promotions, pricing, customer reach, etc. are some of the competitive analysis.

On product development, online marketing companies provides avenue for sharing product related with pictures with captions that are both engaging and informative. To increase the reach and segment the target audience, images can be pushed using Google AdWords. This increases our overall brand visibility. Customer services, when customers are unhappy or happy about the product they will often head to social media to voice their opinions. Addressing such equerries will go a long way in the long run.

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Categorized as: Personal Product & Services

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